EuroPCom 2017: 8th European Public Communication Conference



EuroPCom, the European Public Communication Conference, is the annual meeting point for communication managers and senior experts from local, regional, national and European authorities. During this two day event, public communication professionals gather together to discuss how to improve public communication and raise awareness of the EU policies.
 
The 8th edition of EuroPCom will be held on Thursday 9 and Friday 10 November 2017. More than 600 EU communication professionals are expected to attend the event. Join your colleagues from all EU Member States and beyond in sharing views on how to engage citizens on Europe and with all levels of governance.
 
The conference is organised by the European Committee of the Regions, in close cooperation with the European Parliament, the Council of the EU, the European Commission and the European Economic and Social Committee.
 
The European Public Communication Award aims to showcase the best practices and to promote professional EU communication at all levels of governance. The fifth Award will be presented at opening session of the  conference. In addition, a special prize 2017 will give recognition to an innovative communication project that aims to boost citizen engagement tor the EU. Please send your entries by 1 September 2017. Details for applications and rules for 2017 Award. 
 
Registration is open until Friday 27 October. 
 
Download the preliminary conference programme brochure.
 
You can follow the preparations by following #europcom and the @EU_CoR Twitter account or LinkedIn.
Please note that EuroPCom Twitter account will be closed on 31 of August 2017.
 
Useful links: 
 
PRELIMINARY PROGRAMME
Thursday 9 November
    • 10:30-12:30
      Opening session (1) - JAN 2Q2 - Jozsef Antall Building, EP
    • 12:45-14:15
      Networking Lunch - Atria 5 & 6
    • 14:30-16:00
      Political campaigning - how and where is the battle won? (2) - tbc
    • Employee advocacy – engaging your staff as ambassadors (3) - tbc
    • ​The Age of Big Data: data mining and communication (4) - tbc
    • How to produce videos with a smartphone (5) - tbc
    • Interactive Cities: the use of social media and digital tools (6) - Atrium 5
    • 16:30-18:00
      Raising emotional engagement with Europe: a love story of grassroots initiatives (7) - tbc
    • Know your target: behavioural insights and audience perspectives (8) - tbc
    • Where is social media headed? The biggest trends to watch out for (9) - tbc
    • Engaging citizens in a debate on Europe: local dialogues "Reflecting on Europe" (10) - tbc
    • Catalogue of good practice for communicating with young people (11) - Atrium 5
    • 18:00-19:30
      Networking Reception - Atria 5 & 6
Friday 10 November
    • 09:15-10:45
      Tackling populism and Euroscepticism at local level (12) - tbc
    • Who earns the trust of citizens and why: key findings of global studies (13) - tbc
    • Media literacy in the post-truth era – surviving in a world of fake news and misinformation (14) - tbc
    • Ten pitfalls to avoid when moderating debates (15) - tbc
    • From audience to partner: exploring innovative engagement approaches to boosting policy effectiveness (16) - Atrium 5
    • 11:15-12:45
      Communicating Europe – the role and impact of public service broadcasters (17) - tbc
    • Drivers of engagement: participatory – communicative projects and concepts (18) - tbc
    • Review of EU institutional communication (19) - tbc
    • The rise of MADCOMs (20) - tbc
    • Storytelling: a tool for reaching other filter bubbles? (21) - Atrium 5
    • 13:15-14:00
      Closing session (22) - tbc
    • 14:00-15:00
      Networking Lunch - Atria 5 & 6